Chinese demand for luxury watches has increased more and more in the last years. The rate worldwide is 5.7 perfect average while for China, this rate is somewhere around 59.4 percent. According to specialists, women are the ones who buy more luxury watches and the number of women who bought expensive watches in 2012 has increased with 145.5 percent.
Ones of the most popular brands that managed to impress Chinese people lately are Omega, Cartier and Rolex. Richemont, the Swiss luxury goods firm is also a common choice among Chinese. They are willing to pay any amount of money for a good quality watch and they even have some preferences when it comes to the watches’ aspect.Women usually prefer golden watches, medium sized ones, while for men silver, big watches are the most suitable ones.
Watches that are decorated with precious stones such as diamonds, rubies, Swarovski crystals and even with pearls are more popular, especially among women.A watch is definitely an accessory that can transform a boring and ordinary outfit into an outstanding one. This is why Chinese people have begun to appreciate them more and more and luxurious watches are not a rarity anymore when it comes to this country.